One of the things about the web is that it has a level of permanence. You put stuff out and you have to live with it.
Only a few hours ago – and preserved for posterity here the website of Bramdean Asset Management said this:
Robust and thorough due diligence is at the heart of our firm's investment process. Our detailed manager monitoring programme ensures that our clients' investments are subject to on-going and effective governance.
I pointed out the incongruity between this statement and losses in Bernie Madoff’s ponzi scheme only a few hours ago – and the offending paragraph has rapidly been removed from Nicola Horlick’s site.
Google however saves the day. Here is a picture of Google’s cache of the site. Note the offending paragraph.
And here is how the site as it currently appears with the paragraph removed.
So now Nicola we know your organisation was incompetent in its due diligence. This should be the death knell for a fund of funds business.
You are now proven to be deceitful hiding website content when it is inconvenient. Publicly exposed deceit should also be the death knell of any financial business.
And you are incompetent as you try to cover your tracks.
Lawyers note this. Any sensible jury would see this behaviour as an admission of guilt.
Nicola – you were never worth the trust people put in you. You have now proven it.
If your business is not dead before this deceit it most certainly is after.